Developing a Steady, Seamless Sales Pipeline for Specialty SW Products

Developing a Steady Seamless Sales Pipeline for Specialty Software Products

How Invenio Solutions® Helped One Client Account For Stronger Top-Line Growth

A specialty software company in the tax and accounting field encountered a problem: they only had a small sales team and they had very targeted prospects in a tough industry, yet they were still hoping to grow their sales pipeline significantly in the next three years.

The company’s key software product helped enterprise corporations manage the second-largest item on their balance sheets: fixed assets. For corporations with billions of dollars in equipment that has to be managed, depreciated and accounted for, this particular software solution was a niche product – and it was difficult to market.

But that changed when the software company started working with Invenio Solutions®.

Download this case study and learn how Invenio and this one client worked together to develop a steady and seamless sales pipeline by simply filling out the form on this page.