Database Building and Database Management Services for Nonprofits
Expand your database of prospective supporters for the performing arts, charities, associations and more
The success of your efforts to acquire new patrons donors or members is often directly correlated to the quality of the database used. At Invenio, we have strong emphasis on the patron or member experience and an individualized approach to every conversation as we capture detailed contact information and note preferences on the types of events or activities they would like to be involved with and more.
Turn to Invenio's database building and management experts to:
Build a Custom Database of prospective patrons, supporters or members for your organization, by uncovering individuals whose interests align with your nonprofit or association and capturing detailed information on them, which will give you a larger universe to market to
Manage an Existing Database by reaching out to each contact in your database, verifying the information is correct and updating it as appropriate so your marketing efforts truly lead to opportunities vs. wasted on contacts with out of date information
Understand Contact Preferences by capturing and documenting details on the types of activities and events they enjoy, enabling you to further tailor your marketing efforts to their interests. For the performing arts, we also capture seating or venue preferences, frequency of attendance and more
Maximize the Value of Your Database by using our comprehensive database management software, CUE (Centralize. Understand. Engage.), to transform your database into a powerful decision engine which will reveal new connections and unlock the power of captured lead information
Contact Invenio to learn how you can cost-effectively build or expand your database of prospective supporters.
Database Building and Database Management Services for Nonprofits
Expand your database of prospective supporters and gain insight with database management software
Having a high quality and accurate database will dramatically improve the results of your marketing efforts. From capturing detailed contact information to noting personal activity and event preferences, the more up-to-date the lead information is the better your results will be.
Nonprofit Database Building Services Approach
At Invenio, we have over 20 years of phone room experience and consistently deliver impressive results. We take a personalized approach to every conversation, which means our performing arts, charity, association and other nonprofit clients can rest easy knowing they will be represented by highly trained callers, in the arts and sales. We also leverage comprehensive database management software, called CUE, which is a powerful decision engine that support your marketing and branding efforts and take them to a new level.
Leverage Invenio to quickly develop a lead database which is customized to the requirements of your organization. Our approach includes:
- Review your existing database(s)
- Create profiles of potential patrons, supporters or members
- Build a customized list and capture complete contact information
- Make notes on the interests and preferences of each lead in the database
- Continuously monitor, refine and augment the database to ensure ongoing accuracy
Nonprofit Database Management Software - CUE
Using our comprehensive database management software, CUE (Centralize. Understand. Engage.), which has no software to maintain or download and secure, online access 24/7, nonprofits, associations and more can:
Centralize:
- Compile Disparate Data Sources: Store data in an easy to access, easy to update format by compiling disparate data in one secure location, reducing the chances of losing valuable information, increasing the efficiency of locating data and providing more insight into each lead.
- Maintain Data Accuracy: Easily find and remove duplicate lead information or update lead details - all with a focus on streamlining campaign planning and execution.
Understand:
- Link Lead Preferences and History: Compile notes on lead preferences (contact frequency, communication preferences, activity or event preferences, musical tastes, etc.) and link key information including past actions (donation amounts, events attended and more) at the individual lead level to avoid unwelcome communications, identify offers that will better appeal to a leads interests and improve overall perception of your organization. Plus, conduct post event surveys/questionnaires and store insights captured to continually improve the tailoring of communications and offers based on preferences.
- Target Campaigns and Communications: Identify key lead information to drive personalized communications or sort by lead preference, history and other captured details, for advanced campaign sophistication, thus increasing efficiency and precision of campaign targeting, improving lead response rates and reducing dollars spent.
- Report on Lead and Campaign Success: Leverage sophisticated tracking and reporting capabilities to gain immediate access to up-to-date lead information and preferences, as well as campaign performance reports to track campaign progress, response rates and analyze results for future campaign direction.
Engage:
- Execute Email Campaigns: Send email campaigns directly from CUE and gain immediate access to campaign results, reducing time spent preparing and executing campaigns and analyzing results at the individual lead level.
- Process Transactions: Capture and process payment information instantly, with a built in transaction processor, increasing caller efficiency while capturing payment details electronically, without the risk of lost credit card information and/or call backs for declined/inaccurate transactions.
Contact Invenio to learn more about our database building and database management solutions.